10 PR Rules for Kickstarter Crowdfunding Campaigns in 2019 If you’re considering starting a Kickstarter campaign in 2019, you may appreciate a little insight into the best way to generate publicity. While many people use a campaign such as this to achieve their desired financial and product or service-related...
Founder & CEO of Netflix, Reed Hastings, Definitive Startup Guide for Successful Entrepreneurs Netflix has come a long way since its launch in 1997. That is 21 years ago, and Reed Hastings has overcome his fair share of challenges together with his brilliant co-founder Marc Randolph in their quest...
Building Your Startup Without Hiring Anyone When the creation of a new company is just an idea, people search for co-founders and teams that can make it possible. Investors are very choosy, they evaluate the potential of a start-up by asking for a working team, for a prototype and...
U Solve to Nurture the World’s Social Impact Entrepreneurs Through the Upcoming Global Goals 4P Accelerator Programme Around the world, mainstream challenges abound in every sector. Healthcare costs are increasing constantly by the day as even more people are left out in dire need of treatment for various conditions....
Richard Branson’s Definitive Startup Guide For Successful Entrepreneurs Richard Branson dropped out of school at the age of 16, in 1968 and went to start a student magazine that addressed a lot of issues that were faced by students at the time. Many of the issues were resolved while...
The World Card Series on Kickstarter Gamifies World Discovery and World Facts Card game startups are changing how millennials and the 21st century individual learn about the world. As much as social media and mobile apps have taken over people’s time, there is a lot to be found in...
Satya Nadella’s 11 Best Startup Lessons on Leadership From Complete Transformation of Microsoft When he was 24 years old, Microsoft poached him from Sun Microsystems. He has been described as calm and quiet but very decisive and extremely intentional. Satya Nadella was not an obvious pick for the CEO...
What Does it Take to Build an EdTech Startup? Think of the most successful startups in educational technology and the names that come to your mind include Khanacademy and Udemy. It is very heard to find other successful ones that have managed to build a sustainable platform in the...
Lori Greiner Ultimate Startup Guide for Successful Founders and Entrepreneurs Her earring organizer sold out in 4 minutes in 1996. That year she made $1 million in sales of her jewellery box which could hold up-to 100 pairs of earrings. It might sound like she had a special liking...
This Startup is Changing How 3 to 14 Year Olds Engage with Money and Entrepreneurship Using a Groundbreaking Technology One of the biggest challenges in life is financial management. A huge reason for why this is a big challenge worldwide is that there are barely any programs around the...
The Most Effective Digital Marketing Strategies for Startups in 2019 As more entrepreneurs brace their fear of failing and launch companies around the world targeting solving of world challenges both big and small, the challenge of growth for these startups remains very glaring. Important in that growth is marketing...
QuikNode Wants Developers and Power-Users to Run their Own Ethereum Nodes Faster Without All the Hassle In our feature story for startups today we are chatting up with Dmitry, one of the co-founders of QuikNode, a startup that provides cloud-hosted Ethereum nodes for developers and power-users. We delve into...
Mark Zuckerberg Definitive Guide for Successful Entrepreneurs and Founders Mark Zuckerberg is not a new name to a lot of people around the world, more so in the United States where he has become a figure of the American dream, launching the behemoth social network, Facebook. In 2004, at...
Barbara Corcoran Ultimate Startup Guide for Successful Founders and Entrepreneurs At 23 years of age, Barbara Corcoran had done 20 jobs and was at the time working as a waitress in New York City. After waiting tables in Manhattan for a long time, she took the leap, got a...
Y Combinator’s Sam Altman Startup Guide for Successful Startups and Entrepreneurs Y Combinator is one of the biggest startup accelerator programs in the world. This hub has been responsible for some of the biggest brands we see today. From Reddit, DoorDash, Stripe, and Heroku to Airbnb, Optimizely, Zenefits, and...
Google is Updating The Play Store and Here is What Mobile App Developers Need to Know Play Store has remained the same for a few years now but Google is putting some change to that. Over the last year, the company has been testing various layouts and design formats...
Gamification as a growth strategy for startups It’s hard as it is to make an app that people want to use. However, what is even harder is making an engaging app that makes people want to use every chance they get. Apps like YouTube, Facebook, Twitter, Snapchat, Instagram and...
The Game Reaching Out To Crypto and Cat lovers Through Tokens and Eth Rewards In our startup stories this week, we discuss with Ola, the Founder of KittieFight, an Ethereum-Cryptokitties crowd-driven, real-time fighting Dapp game. KittieFight Tokens and ETH are awarded to winners of fight sessions that utilize customized...
Growth Hack your Startup’s PR Through Social Media Using These 5 Strategies Beginning from the early years of the past decade, social media has come to define how people communicate. It has redefined how brands are built and how companies talk to their customers. Just 10 years ago it...
Why Every Startup Needs a Press Kit and How to Make One The process of getting featured in the media is a lengthy and costly journey. It needs preparation for months and it takes building relationships with journalists, writing great email pitches, building the right target media list, and...
The Hottest Trends for eCommerce Companies Right Now Starting an eCommerce business is a huge call. It comes with its very own challenges. The margins are low if you are selling lower value products, while the margins are quite high for high value products. Finding a balance is a...
How to Bootstrap Your Startup into Top 500 Companies The concept of running a lean startup is now ripe in the startup industry. The idea that you can initially run your startup spending only on the most needful things, avoiding exorbitant expenses like rent or leases, and outsourcing the...
How Oparix Helps Forge More Meaningful Relationships Through Heartfelt Gifts and Handwritten Cards In our latest startup story, we get to chat with the co-founders Andrew Jansen and Alexia Ferra of Oparix, an online retailer that delivers unique and memorable gifting experiences. Since Oparix went live on September 1st,...
Peter Thiel’s Definitive Guide for Successful Startups and Entrepreneurs In 1999 he co-founded Paypal and led it as CEO for a few years until it was purchased by eBay in 2002 for $1.5 billion. Peter Thiel has gone on to found his own company known as Clarium Capital. He...
Seth Godin’s Definitive Marketing Guide for Successful Startups and Entrepreneurs 18 books later, Seth Godin has become a sensation both online and offline. Each of his books is a New York Times bestseller. He is not just an author; in 2013 he was one of three professionals inducted into...
Personalize Video Content to Double Your Startup’s Growth Video is a big deal. 82% of Twitter users watch videos. Over 500 million hours of video are watched on YouTube every day. And almost 50% of most buyers look for a video before buying the product in a store. It...
Marc Benioff’s Definitive Startup Guide for Becoming Successful Companies and Entrepreneurs Marc Benioff started Salesforce in 1999 at the height of the internet bubble. He had been working at Larry Ellison’s company for 13 years and figured he wanted to start something of his own. He was one of...
What is The Ideal SEO Check List for a Content Campaign? Content is king. No doubt. We have been able to grow Pressfarm to thousands of customers seeking help with their PR strategies through content. We can attest to the fact that content for us has not just been...
How Startups Can Rank Using the Right Local Keywords Several startups launched on a daily basis target the local market. In the internet age, it is impossible to ignore the power that online marketing and search engine optimization (SEO) can do. Startups and local small businesses have been built...
How Research Planet Will Connect More Researchers and Scientists to Foster Collaborations In our latest startup story, we get to chat with the Founder of Research Planet, a proprietary platform for science and technology, created by international scientists, for scientists, universities and research institutions to collect and share research...
What Startups Can Learn from 26 Agencies on Managing Customer Expectations As most founder stories go, the goal is to create the best experience for users especially when you are initially starting out. However, depending on the communication process, the definition of “best experience” may differ between the company...
Ultimate Guide to Seed Fundraising for Early Stage Tech Startups in 2018 Your startup money is often called “seed” capital in the technology industry. This article tries its best to convince you to bootstrap (self-fund) your tech startup at first, and it gives you a number of time-tested and...
The Best Shopify Apps You will Ever Need for your eCommerce Store There are a gazillion of tools online catering towards eCommerce companies today. However, it is not very easy to sort that out. Sometimes you have to go through a lot of sorting, consuming time and costing your...
Link Building For Startups; the Guest Post Strategy What happens if you are a young startup without as much funding as most unicorns and you want to improve on your SEO efforts? Well, most SEO companies charge a ton of money to get SEO done month over month. Sometimes...
Upcoming Voice of Blockchain Event Expected to Put Chicago on the Map In our weekly interviews with startups, we chat with Joe Hernandez, the Founder of the Chicago Blockchain Project about the Voice of Blockchain event scheduled for August 24th to 25th this week. As he looks forward to...
Warren Buffett: Definitive Guide to PR and Marketing For Founders and Entrepreneurs From a very young age, Warren Buffett had so much interest in stocks and used a lot of his time reading and thinking about investing. In fact, at 11 years of age, he invested in his father’s...
How Launch Your Product via Email: 25 Examples from Real Brands Launching a product requires a lot of preparation. At Pressfarm we advise you to begin your product launch campaign with a PR strategy that stretches sometimes 3 to 6 months to launch date. Once you begin getting some...
Know How To Expand your eCommerce Business WorldWide Only 1% out of 30 million US eCommerce companies ship worldwide. This figure is staggeringly disappointing for a country that prides itself on being at the forefront of eCommerce and technology. In fact, out all the eCommerce sales happening worldwide, 67%...
Out of the 25 Highest Paying U.S. Jobs in 2018, 13 are in Tech Technology in the USA is booming business and jobs are highly available to most people in the field. Even more, the startup economy is booming and so many businesses are doing well. These can be...
Chris Sacca: Definitive Guide to PR and Marketing For Founders and Entrepreneurs He invested in Twitter, Kickstarter, Uber, Twilio, and Instagram back when no one knew any of these companies that much. Yet, a couple of years later, they are companies with hundreds of millions of users raking in...
Gaining Early Startup Leads Using Online Courses When you launch a startup and are looking to gain traction, sometimes it can be very difficult moving your numbers from tens to hundreds to thousands. However, the process can be made easy by putting the right effort in the right places....
Validating Your Minimum Viable Product by Using a Landing Page Most of the time when you strike an idea, you want it to be made to perfection before it can be released to the public. Statistics show that it is very possible to spend a lot of time building...
Why Startups Should not Be Scared of Competing with Big Tech Companies Apparently, the word “kill zones” is a thing and it is in fact used by renowned economists to explain the general concept that if a new company started a venture that sort of interferes or directly competes...
Mobile Application Trends To Watch For in 2018 Mobile application development has come of age with a lot of apps being developed worldwide. There are so many applications today and about 50 that each do the same thing. If you are a mobile app developer or programmer looking to...
9 Lessons HBO’s Silicon Valley Can Teach You in 2018 For those of you who have not caught the Silicon Valley bug, it’s worth a watch. The story begins with six guys trying to launch their startup company in the famous tech capital of the world; Silicon Valley. The...
Gary Vaynerchuk: Definitive Guide to PR and Marketing For Founders and Entrepreneurs Gary Vaynerchuk initially came into fame for taking over his father’s wine business valued at $3 million and growing it to a $60 million company. Born in the Soviet Union, in a country now called Belarus, his...
The Company Transforming the Health Industry Using Plant-based Healing Products Heal is a new company founded to provide healing products that are made from plants grown in rich soil with no chemicals. The company which is now utilizing Pressfarm for their PR efforts had a chat with us to...
Jeff Bezos: Definitive Guide to PR and Marketing For Founders and Entrepreneurs Jeff Bezos was born in Albuquerque, New Mexico and raised in Houston, Texas. After completing his education with degrees in Electrical Engineering and Computer Science, he went on to work as an investment banker in Wall Street...
Anthony Bourdain Definitive Guide to PR and Marketing for Entrepreneurs As Tony Robbins once said, just because you listen to somebody, it doesn’t mean you have to take their advice. Even if you attend a seminar, read an article, or watch a video, and 99% of it is made...
Genuine Healthy Coffee Founder on Startup Transparency Creating Shift in Coffee Consumption Jacob Varghese has always been concerned about health. With a background of over 30 years in the business of coffee roasting, the coffee world has been an important part of his life. Teams around the world literally...
Jack Ma’s Definitive Guide to PR and Marketing For Founders and Entrepreneurs Jack Ma struggled a lot in his younger life. He took his entrance exams thrice before succeeding for admission. For a while he worked as a teacher, and a tour guide with very little pay. Today he...
The Dyrt, “Yelp for Camping” Completes Series A Funding of $2.6 Million In starup chat discussion today, we catch up with Sarah Smith, the Founder of The Dyrt, to talk about her platform and how it is disrupting the camping and outdoors space using the platform. The startup has...
Simon Sinek: Definitive Guide to PR and Marketing For Founders and Entrepreneurs Millions of startups are started every month across the world. According to the GEM national report, over 100 million startup ventures are created every year. Those are staggering figures. If so many startups are launched every year,...
Growth hack Your Mobile App using These 4 Simple Steps In a world where millions of mobile apps are being released every month, it is important to understand how you will make your mobile app stand out. It is essential that before you begin app development, you have investigated...
We Sway Launches Kickstarter Campaign to Help Startups Leverage The Power of Influencers Danny Tirmizi is the founder and C.E.O of We Sway, an app that promises to make it easy for businesses to acquire customers by leveraging the power of influencers. The concept of an influencer is fairly...
How to Launch an ICO / Crypto in 2018: An Extensive Step by Step Guide Last year was a big year for the blockchain industry, and possibly the most significant since the technology was first developed. An immense rise in the price of Bitcoin, Ethereum and other coins put...
A Check List of 13 Items to Work on Before Launching that Crowdfunding Campaign Crowdfunding has become an integral way of launching products which have gone on to become world beaters or companies in themselves. For example, The Pebble Smartwatch. Entrepreneurs do not have to struggle to get inventory...
Steve Jobs Definitive Guide to PR & Marketing for Early-Stage Startups and Entrepreneurs Mention Steve Jobs, and the first thing that often comes to mind is Apple. His vision for creating affordable personal computers led to him launching one of the largest industries of recent times. Remarkably, Jobs was...
9 Founders that Bounced Back from Failure to Build Successful Companies 75% to 90% of all startups fail. Imagine that. It is a very likely possibility that your startup will fail. In most cases, the failures are unforeseen and emanate from long-standing issues that the founders fail to notice...
5 Pillars of Growth for your Startup When starting a new company, it takes hard work and effort to drive the business to high levels of success. Thus, entrepreneurs need a strong startup network to grow and be successful. A startup’s network is composed of several components that interact...
Marketing and PR strategies for Blockchain and Crypto Industries Cryptocurrency and Blockchain are two of the most anticipated concepts since the arrival of the internet. At the same time, while often mentioned in the same sentence or considered the same concept, they are also entirely different. That is to...
How Boring Startups Get National Press with No PR Firm and a Tiny Budget PR and marketing is a costly process and at a time when the online world can often seem even more relevant than the real one, this process is also a lot more complex. Indeed, this...
Generating a Buzz: 8 PR tricks to win over Venture Capitalists Starting a business is not an easy feat with there being so much to plan, develop and build. Although the product or service is always a priority, you have people to meet, employees to hire and funds to...
How to Relaunch a Failed Kickstarter Campaign in 2018 As you know, launching a successful project on Kickstarter is no walk in the park. In fact, whether you know the best practices and procedures or not, this is arguably one of the most challenging prospects in the online...
Failure TV Inspires Entrepreneurs to Embrace Failure as Part of Growth Kray Mitchell, at a conference about failure spoke to lots of people and there was one major realization: that people were hesitant to venture into their dreams because they were afraid they would fail. At that conference, it...
26 Marketing Strategies That Startups Can Leverage for Growth Setting up a business is not easy. During the initial stages, you are basically doing everything from sales to marketing, to accounting, to customer service. You are on a tight budget to even hire a marketer. The purpose of marketing...
How Cryptid is Changing the Horror Film Industry Horror films never go obsolete. Trends and filming prospects may come and go, but there is always a ready market for films to scare people. The genre has experienced its fair share of highs and lows and we are currently living...
Elon Musk Guide to PR & Marketing for Early Stage Startups and Entrepreneurs Elon Musk is no ordinary soul and in spite of playing down his own influence, the South African born entrepreneur is one of the most successful businessmen to grace the earth. In fact, since he first...
InspiredKids: A Tool for Engaging and Inspiring Your Child There is something great about today’s tech world. You will find children who are barely a year old jumping into technology. They know how to use computers, iPhones, and iPads just to name a few. The prevalence and increased use...
Crowdfunding: Definitive Guide to PR and Marketing for Kickstarter Campaigns Kickstarter is undoubtedly the most popular and best-known crowdfunding website in the world. However, just a small fraction of campaigns are successful on this platform and the path to reaching objectives in this respect is no walk in the...
How to hire a winning startup team The hiring process is a pretty much important element for any organization as you need to have an efficient and competent team in place to execute and deliver what the company is trying to achieve. For most startups, making the first hire...
Advertising Bans and Alternative Marketing Techniques for ICOs and Crypto Currencies Facebook, Twitter and Google have recently restricted the promotion or advertising of cryptocurrency projects. In light of recent media reports, it would seem that many more platforms are likely to follow suit and leave marketing experts with no...
6 Big PR Mistakes Killing your Startup Startups launch expecting a flurry of media coverage from small to big outlets. However, it soon dawns on them that the process of getting press coverage is long and takes work. As they shift gears into making that happen, so many mistakes...
Complete PR and Marketing Guide to Fashion and Luxury Brands PR and Marketing is quite a broad discipline which continues to evolve and grow at an exponential rate. In many ways, this rising importance can be attributed to increased competition in recent years but at the same time, the...
Post-Launch Strategies for Selling and Scaling your Saas Product Faster After launching your startup, it can take painstakingly long to start getting traction and selling your product. However, if your pre-launch PR strategies were done right beforehand, it is possible that by now you have some beta users and...
Definitive PR & Marketing Guide to Machine Learning / AI Machine learning is now a familiar concept and even a buzzword when it comes to marketing. That is to say, this form of artificial intelligence (AI) is employed more than ever, but at the same time, many business owners...
Building a Free Networking Platform for Startups and Investors in a Volatile 2018 Market In the age of venture capital, seed funding, and millions of startups being launched every other day, David Warshaw, the founder of Moneysling, got to chat with us about the platform he is building for...
Nothing ‘MINI’ About Miniflix TV—Becoming the Netflix of Short Films In the past decade, Netflix has risen to rival the biggest producing companies in distributing movies and television. It has been a great success story for the company ever since they first embraced online content, then went full steam...
5 Insights for Startups to Drive Growth in 2018 Paul Graham has said before that startups are meant to grow fast. Execution is a very key component, every other aspect of startups is important but growth is paramount. Growth is dependent on execution which is shown in several ways...
Definitive Growth Guide to Marketing ICO’s and Cryptocurrencies Cryptocurrency has endured a volatile existence since Satoshi first delivered the framework for Bitcoin, the current digital gold standard. While the price moved skyward over the past year, regulation and general uncertainty seeped into the eco-system while the dominance of Bitcoin...
A Young Woman Working as a 3D Artist in the Gaming Industry: an Inside Look It is not often that you get an insider look of the artists that contribute to the making of the mobile games we play on our devices. Dots, a beautifully addictive puzzle game about...
6 Pro Tips to a Great PR Strategy for Startups in 2018 A good PR strategy for startups is an opportunity to build both a loyal customer base and great media relations. The thing about PR is that relationships – just like anything else in the world – determine...
What You Need to Know About ICO PR and Cryptocurrency Marketing in Q1 2018 With the news that Facebook has banned Bitcoin and ICOs (Initial Coin Offerings) from advertising in their marketplace, many players in the space are now scrambling to redefine their user acquisition strategies. What Does User Acquisition...
7 Easy Strategies for Competing with a Tech Giant When the tech industry was nascent, some clever startups started their journeys and in a short span of time, accumulated million. We are talking about the ‘four horsemen of the tech’: Google, Apple, Facebook, and Amazon. Being wary of their...
Ways to Increase Inflow of People to Your Website Along with the social media marketing and content marketing, websites play a role in bringing out your product to the consumers in an effective way. They are a means of generating meaningful PR. The effective ways in which you can...
Does the World Need Another Smartphone Case Company? Mobile phone cases have gotten a lot of attention as the technology age grew into a proper presence. The cases have become part of life with mobile phones, tablets and laptops all growing to become complementary life items that you cannot...
Growth Guide for Saas Startups to Improve Customer Relationships Most Saas startups rely on the subscription business model. As such, this model requires that customers believe in your product, find its use, and achieve their goals through using it. For customers to believe in your product and become outspoken...
PR Software: The Ultimate Growth Hacking Guide to 150 PR Tools and Resources in 2018 As the PR industry evolves, so must the tools and techniques in use. Growing disciplines in this field have become critical to an organization’s success in the present day and beyond. In an attempt...
Nudwear is Disrupting the Loungewear Market with Eco-friendly Designs for the Independent Woman on the Go Nudwear is a sustainably and socially conscious silk loungewear startup that is inspired by today’s powerful, multi-faceted, and independent women on the go. Founded by Astrid Montalta who is also the company’s CEO,...
How The Best Saas Startups Increase Daily Product Adoption Saas startups continue to struggle with low product adoption rates through their early days. They have high signup rates but these customers eventually wane away and cancel their subscriptions when they are done with their initial goal of signing up....
Restore Rentals is Redefining the Short Term Rental Space for the Perfect Experience Restore Rentals is a furnished housing/property management company specializing in short term rentals. The company concentrates on Production/Film Industry, Corporate Housing, Vacation Rentals, Interim Housing and Medical Housing. Priding itself on ensuring that guests have the...
11 Most Influential Marketers Share their Best Growth Hacking Strategies When the term “growth hacker” was coined by Sean Ellis back in 2010, he described this as being a way of defining the “true north” of any given person. However, this simplistic notion was to become a lot more...
Pecunio Redefining the Crypto Market Through Decentralized Investment Platform There is a strange craze that is happening in the financial markets at this time and cryptocurrencies have everything to do with it. Most banks are dismissing the blockchain market claiming that currencies like Bitcoin and Etherium will not be...
Young Female Founder Working to Change the Hand Sanitizer Industry Forever Hand sanitization is a well-publicized cause around the world. Large consumer companies are spending huge amounts of money advertising in this space, and creating new hand sanitizers every other time. Startups are not left out. This week we...
The Tim Ferriss Route to Excellence from 100 Top Performers in the World In a year that started as a slow-down, Tim Ferriss managed to put together a book where he interviewed over 100 idols, athletics icons, founders and entrepreneurs, billionaires and icons from several fields. Tribe of Mentors...
LinkedIn’s Reid Hoffman on The 10 Rules for Growth and Startup Success Reid Hоffmаn іѕ аn Amеrісаn іntеrnеt еntrерrеnеur, venture саріtаlіѕt, аnd author. Hoffman wаѕ thе co-founder аnd еxесutіvе chairman of LinkedIn, a business-oriented ѕосіаl nеtwоrk used primarily fоr рrоfеѕѕіоnаl networking. Hе іѕ сurrеntlу a раrtnеr аt thе venture...
17 Lessons from “Tools of Titans” by Tim Ferriss While lessons are certainly important, when it comes to getting things done, there is only so much self-help books and inspiring TED talks can do to improve your situation. At the same time, this is not to say there is nothing you can learn from these resources but...
KPIspy Delivers Data Analytics in Easy-to-Understand Videos for SMBs KPIspy is a started launched in October 2017 to redefine how data analysis is done and delivered. The startup is a business metrics reporting platform that delivers video breakdowns, which include human interpretations of all the key marketing data points...
My Last Soundtrack Helps Users Approach Death with the Power of Music and a Cool Vibe In one of our interviews this week we caught up with Sue Kemple, the CEO of My Last Soundtrack. In our discussion, we looked at the legacy experience. My Last Soundtrack is a...
10 PR Rules for Kickstarter Crowdfunding Campaigns in 2019 December 6, 2018
Founder & CEO of Netflix, Reed Hastings, Definitive Startup Guide for Successful Entrepreneurs December 5, 2018
Building Your Startup Without Hiring Anyone December 4, 2018
U Solve to Nurture the World’s Social Impact Entrepreneurs Through the Upcoming Global Goals 4P Accelerator Programme November 30, 2018
Richard Branson’s Definitive Startup Guide For Successful Entrepreneurs November 28, 2018
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