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10 Content Marketing Trends to Boost your PR Strategy
Adapting to content marketing trends can help you to build a strong and memorable brand identity in a competitive market. Since a big part of good public relations is producing quality content to engage a target audience, it's important to be aware of these trends....
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How to build a Media List in 2021
Building a media list is a crucial step in any successful media outreach campaign. For this reason, building media lists is one of the most important public relations jobs. When done right, it can be an effective way to establish media relations with targeted...
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Emerging Trends of Modern Public Relations (2021)
Modern public relations has evolved from what traditional public relations used to be. We've come a long way from the days of banners, television, and clever marketing adverts. That evolution might be missed by most companies if they are not careful. In fact, some PR...
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What is Growth Hacking? Step-by-Step Guide and Proven Examples (2021)
Since growth hacking is still a relatively new concept, there is still a lot of misconception and confusion regarding it. Simply put, it is the process of rapidly experimenting with different marketing and product-development techniques with the intention of quickly...
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Hiring a PR Agency vs. In-House Public Relations: Pros & Cons
When you're choosing between hiring a PR agency or using in-house public relations for your business, it is essential first to understand what public relations entails. Public relations is the process of attempting to influence and persuade members of a business's...
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Organicoin Launches a Photometry Device to Measure Nitrates in Food
Organicoin has developed a device designed to measure the level of nitrates in food and boost the dissemination of food-related data among customers. The device is also supposed to allow for the provision of product and/or seller feedback to other stakeholders based...
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Top Tips To Allure The Most Talented Job Seekers To Apply For Your Positions
Receiving hundreds of applications does not mean you will successfully attract the top talent for your position. Hiring is time-consuming and expensive, especially if you're hiring the wrong people. There is stiff competition between companies and corporations for top...
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Chris Sacca: Definitive PR and Marketing Guide For Entrepreneurs
He invested in Twitter, Kickstarter, Uber, Twilio, and Instagram back when no one knew any of these companies that well. Yet, a couple of years later, they are companies with hundreds of millions of users raking in millions of dollars a year. Chris Sacca is probably...
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How to write a Cold Email Pitch to Get Press Coverage
When you first start your company, you want to grow it. You want to get results as quickly as you possibly can. However, like everything that you need to work at, it takes time. You may not have the revenue to create exposure for your business, but once you learn how...
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7 Solutions That’ll Greatly Improve Manufacturing Efficiency
Businesses in the manufacturing sector have the same goals as most other businesses, typically these include improving productivity, decreasing costs, and increasing profits. However, manufacturing companies are more likely to focus on developing greater efficiency to...
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