If you want your press release to stand out in a journalist’s overflowing mailbox, then you need to know when the best time to send a press release is. Nailing the timing of your press release is crucial to your success when you are pitching a journalist. So...
Are you interested in starting your own SEO business, but feeling like a small fish in an overwhelming big pond? Everyone’s been there – the thought of taking on this complex service and finding success with it can be intimidating. But fear not! With enough...
The public image of a company has a significant impact on its reputation and a crisis management plan can help protect this image when things go wrong. A crisis can destroy a company’s reputation if it is not appropriately handled. A disaster could affect all...
People frequently express a desire to improve their personal brand. You have probably heard of a business brand; we talk about them all the time when we talk about influencer marketing. Most people don’t give much thought to building their own brands. In fact,...
Although there’s a standard way to craft a PR pitch for media outlets, standing out from the crowd takes extra time and effort. So, how do you get your pitch to stand out from all the other pitches that are getting sent daily? To pitch the media successfully, it...
Tim Ferriss is a trusted authority in everything digital and his many ventures have been inspiring entrepreneurs for years. What’s more, Ferris has used these experiences to help guide and advise other entrepreneurs through various books, podcasts, and blogs. At the...
The primary goal of public relations is memorable branding on all platforms, which is why it’s important to include podcasts in your PR strategy. Every company strives to build relationships and trust with new audiences daily. They also seek to strengthen these...
Besides the recent Meta crisis, Zuckerberg has had his fair share of failures. The course to his current position as one of the wealthiest men and being featured on Forbes multiple times has not been smooth. That being said, the journey of an entrepreneur is never...
A good PR strategy for startups is an opportunity to build both a loyal customer base and great media relations. The thing about PR is that the relationships you build determine your success in it. The fact is that a good PR strategy doesn’t necessarily have to...