Here are 15 NFT influencers and artists to keep an eye on this year
The NFT influencers’ digital art craze has exploded this year and the impact of this trend can be felt in many industries. Industries such as branding, fashion, gaming, and music recognize the power of NFTs to open up new kinds of creation and ownership. NFTs have shattered the traditional art world with visionaries, artists, and influencers. Since they take the form of any creative work including a picture, a video, or a song, NFTs are ideal for anyone who works as a performer, content creator, or artist. Thanks to the technology’s broad appeal, we won’t see the NFT hype dying anytime soon.
NFTs are gaining massive traction in Western markets. We can see impressive efforts and awareness in Asian markets while they are still in the education phase. For example, the Hong Kong Digital Art Fair NFT galleries, and new Asian players entering the NFT space. These include Rae, Singapore’s top virtual influencer with a large following on Instagram and Weibo, and EVOS Esports Southeast Asia’s number one esports organization.
NFTs influencer marketing
There are currently few options for an NFT artist or creator of an NFT-related product to market their services. Sure, they could try PPC, but most platforms will likely ban them (most aren’t crypto-friendly). SEO efforts are always beneficial, but the results can take months to appear. While social media is fantastic, it can be challenging to stand out on a platform where everyone posts similar content. In the social media landscape of the NFT world, YouTube and X generate the most engagement for crypto products. Many crypto developers on these platforms make use of influencer marketing. This is because they recognize the influencers have a decentralized global NFT community.
Partnering with influencers, particularly those specializing in the NFT space, has proven to be the best way to promote NFTs. This is because their audience is usually similar to a company’s target market, and working with the right influencer can help a project gain credibility. Additionally, most interactions between these influencers and their audiences happen on YouTube and X, as those platforms are the most crypto-friendly.
Connecting with NFT influencers
X offers the benefit of being up-to-date, and relevant in providing insight into what’s next in the NFT space. On X, all of the NFT projects have a sizable following. Crypto developers can therefore take advantage of its organic reach and cultivate a loyal following. To stay ahead in the NFT space, you must consume genuine content from top influencers on X. These masterminds can help your company avoid getting wrecked by doing something as simple as posting the wrong thing. They can also help you connect authentically with your target audience and earn their trust.
With each passing day, the NFT world grows larger and larger, making it increasingly difficult to find legitimate projects with a long-term outlook. However, we can narrow our options once we know where big money is.
If you can connect with some of these thought leaders on social media platforms like X and YouTube, you can also get their audiences to try NFT. After all, these audiences look to the same people for expertise and advice in the NFT space. The average person will trust an NFT influencer’s opinion of your project before they trust anything you have to say. For this reason, it’s important to form positive long-term relationships with influencers who align with your brand.
This article will look at some of the top NFT influencers you should follow to keep up to date with trends in the NFT space.
1) DeeZe
DeeZe was an early NFT Crypto Punks collector in addition to collecting other top-performing NFTs. He’s also the community manager for Fractional Art, a decentralized protocol that allows NFT owners to fractionalize their holdings in exchange for tokens. Deeze has been on X for a while and has amassed a respectable follower base of 74.9K. He primarily promotes photography NFTs and maintains a large gallery. He hosts X Spaces and invites other top artists and photographers to educate newer audiences.
2) Farokh Sarmad
Farokh is among the most popular Instagram NFT influencers, with nearly 150 million followers on his GoodLife social media agency page. He was named one of Forbes magazine’s Top 15 Influencers to Follow in 2017. Farokh became a vocal supporter of Clubhouse and began hosting a weekly show on NFTs. Cool Cats, Bored Apes, and Crypto Punks are among his most prized possessions. Unfortunately, he lost access to his wallet, which contained NFTs worth over 250 ETH. Nonetheless, he is widely regarded as one of the most ardent supporters of NFTs.
3) MEV Collector
If someone is flipping NFTs and making nearly 800 ETH in 30 days, they are doing something right. We’re talking about the one and only MEV Collector. With over 2500 assets, he is one of the most prominent collectors in the NFT space. From just one collection, the Loot Project, he made nearly 30,000% gains. To get such massive returns in such a short period, he followed the smart money and trusted the data. He was among the first to join On1Force and the Bored Ape Yacht Club. He believes anyone can duplicate his success if they work hard and make smart purchases. MEV collector also uses Etherscan to track data and share what he sees on-chain on X.
4) Beanie
Beanie’s popularity on X has skyrocketed in recent months. He now has over 96k followers. People tune in to hear his thoughts on various projects and to hear him converse with other OG collectors. He also founded Beanie Capital to support up-and-coming NFT and Defi projects. Beanie owns several top-tier NFTs, including Crypto Punks and Meta Hero. Cool Cats was also a big hit for him. In September 2021, he stated that his cats could be worth more than 300 ETH at the time, even though he only paid 100 ETH.
5) RealMissNFT
RealMissNFT is another prominent supporter of NFT artists and musicians. She is a columnist for NFT plazas covering major trends and spotlights the week’s top creators. Her daily thoughts on X, where she supports many small accounts, inspire many artists. RealMissNFT also provides information about upcoming and potential NFT collections.
6) Cozomo de Medici
Snoop Dogg, the legendary rapper, owns this X account. Many followers were unaware of this for a while, but he recently proved it by sending 1 ETH from this account. Snoop Dogg is one of the most well-known musicians globally, and he has recently developed a strong interest in collecting NFTs. Thanks to his huge following, he is changing the fortunes of many artists and collections. The account’s name is derived from a 15th-century banker who founded Italy’s wealthiest and most powerful families. Even though he does not have thousands of NFTs in his collection, most of his assets are valued at over a million dollars. His entire collection is estimated to be worth around 17 million dollars.
7) Peruggia
Peruggia was one of the first CryptoPunk collectors. He discusses the future of NFTs. Unlike many other NFT influencers, Peruggia does not reveal his collection, but his thought leadership is well respected in the community. His connections with top crypto and NFT entrepreneurs are a huge plus. By following him, people can understand how smart money works.
8) Gary Vaynerchuk
Gary Vaynerchuk will always feature on any list of NFT influencers. Gary is known for exploring new trends in the industry, and when he launched VeeFriends a few months ago, he saw the potential of NFTs. He is the most followed person on multiple platforms and has one of the best NFT collections in the world. He has a YouTube channel where he explains the basics of NFTs and how to choose suitable projects. His clout in the NFT community generates astronomical sums of money. Many people, including Logan Paul and Odel Beckham Jr, have joined Gary in his NFT journey. Connecting with Gary Vaynerchuk can be highly beneficial when starting in NFTs.
9) Andrew Wang
Andrew is a fantastic writer who has contributed to The Verge, Washington Post, and Insider. He informs his audience and makes it easier for them to understand the various nuances surrounding this space. His piece on NFT con artists is a must-read. We had to add Andrew to this list because we believe educating yourself before embarking on any NFT project is critical. Andrew also has some excellent NFT threads and appears to be a fan of the Cool Cats series.
10) DCinvestor
Aftab Hossain, aka DCinvestor, is the proud owner of Punk 294. He was an early adopter of several popular collections, including Ringers, AutoGlyph, XCopy, and Chromie Squiggle. His collection speaks for itself, but his X musings will shed light on what’s going on in this nascent industry. He has over 100,000 followers, and his ideas are highly regarded. He always looks at NFTs in the big picture and helps others see how valuable these assets will become in the future. Follow DCinvestor now if you want a daily dose of unbiased opinions on the current state of NFT markets.
11) Punk4156
Punk4156 is another big supporter of Crypto Punks and a true NFT pioneer. He paid over a million dollars for his CryptoPunk NFT. Punk4156 is even the subject of a song. He also believes in the XCOPY rare collection and considers the artwork the century’s masterpiece. In an interview, he stated that one of his favorite pieces is XCOPY’s “Reflection.” He is very active on X and posts excellent content about everything related to NFTs.
12) Loopify
Loopify is the creator of two interesting NFT-based projects currently generating interest in the market. He began TheTreeverse as an NFT collectibles project, which has since grown into a full-fledged metaverse. It’s a 2D theme open world where NFT owners can interact with and customize various metaverse features. He’s attempting to develop a play-to-earn model for this game since he knows blockchain gaming will soon dominate the NFT industry. He also founded Interleave, a production company dedicated to bringing 3D animated films featuring various NFTS to the public.
13) Flurnft
Flurnft is a significant player in this space, and according to his X bio, he has given away nearly $500k in addition to various high-quality NFTs. He has one of the best NFT collections, with over 4500 assets. His tweets are extremely valuable, and they direct many people to new and upcoming projects. Since he invests frequently, it’s a good idea to keep track of which projects he’s interested in. Don’t let FOMO get the best of you without doing your homework first. Keeping up with Flurnft will greatly assist you in keeping up with daily updates and the most recent developments in this field.
14) Danny
Danny is a self-made millionaire who made life-changing money by investing early in Bitcoin and a slew of altcoins among the top ten cryptocurrencies in market capitalization. He made his fortune betting on tokens, and now he’s doing it with non-fungible tokens. He bought a rare Axie as his first NFT. The play-to-earn game was not as popular, and one Axie NFT cost only $200. Danny made a fortune by grabbing top-tier Axies. He’s also a big supporter of CryptoPunks and owns one of the most valuable punks. He spent more than $1.5 million on a total of 22 CryptoPunks.
15) Murat Pak
Murat Pak is one of the most popular and well-known digital artists. Indeed, he prompted Beeple (the top-selling NFT artist, dubbed the “Picasso of digital art”) to enter the NFT space. Since his identity is unknown, the crypto community has dubbed him the “Satoshi of crypto art.”
Conclusion
Whether you believe in NFTs or not, there is no denying their existence. It can be overwhelming to keep track of everything that needs to be done, especially if you have a company planning to launch an NFT. For this reason, it is a good idea to follow NFT influencers to keep up-to-date on trends and competitors within the NFT space.
When trying to connect with NFT influencers, develop content that will attract them to your brand. You can create this content or get help from PR professionals who have experience communicating with journalists and influencers. PR agencies like Pressfarm help startups and entrepreneurs in the NFT space to create newsworthy content that will appeal to the media and target audiences. This team of PR specialists, expert writers, and certified designers personally creates quality content that will help you stand out from your competitors. With a professional press release to help you make your announcement, some fascinating guest posts about your project, and an eye-catching media kit, you can capture media attention and excite your target audience.
In addition to creating this content, the experts at Pressfarm can help you to distribute it widely. By submitting this content to respected media outlets, startup directories, and professional networks, Pressfarm can boost your online visibility. This distribution strategy is designed to help you stand out in relevant search results using keywords associated with your brand.
Finally, Pressfarm’s PR database of over 1 million contacts and customized media lists help you find and connect with the best journalists, bloggers, and NFT influencers. With the right PR package from Pressfarm, you can give your NFT project the boost it needs.
How Pressfarm can help
For an entrepreneur, how you shape your brand image can determine your success or failure. At Pressfarm, we help companies define the right narrative in the media for their brand – either to improve their credibility or resolve a PR crisis. If you are an entrepreneur wondering how to improve your company’s publicity, contact us. We can help you craft and distribute your press releases, develop compelling guest posts, and design eye-catching media kits for your brand.
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