Let’s take a look at the highest-paid most popular TikTok stars
TikTok is the newest social media platform and is all the rage with social media influencers who want to make good money by posting videos and establishing brand partnerships and sponsorships. While its user base is largely Generation Z, since the COVID-19 pandemic struck, its demographics have shifted slightly. Most notably, there has been a recent increase in other generations on the app.
It has become clear that people are craving more micro-entertainment in the form of short bursts of distraction, which is one of the main appeals of TikTok. The idea of producing short videos and funny clips was first introduced by the social app Vine. Nevertheless, Twitter discontinued Vine in 2016, leaving a gap that TikTok only recently filled. Currently, TikTok has over 1 billion active users worldwide and has been one of the most downloaded apps since 2019. Because of this, there is a new generation of influencers who are making big bucks on the app.
Let’s take a look at some of these individuals.
Highest-Paid Most Popular TikTok Stars in 2024
1) Addison Rae
Estimated net worth: $15 million
Considered to be the highest-earning TikTok personality by Forbes in August 2020, Addison has actively posted content on TikTok since July 2019. She started uploading dance videos to trending songs on the platform after leaving her studies at LSU and gaining over one million followers on the platform. After moving to LA to pursue her career, she has amassed 79 million followers ranking as the second most-followed person on the platform. Since then, she has partnered with American Eagle, released a weekly podcast exclusive to Spotify, and launched her own cosmetics line.
Addison has also dabbled in music and movies, and she’s starring in the upcoming remake of the 1999 teen comedy, She’s All That. Through her various endorsement deals and merchandise, she earned $5 million in 2020 alone. Her success has led her to work with companies like Reebok, L’Oreal, Hollister, and American Eagle.
In 2023, Addison expanded her portfolio by joining the cast of Eli Roth’s slasher “Thanksgiving.”
2&3) Charli & Dixie D’Amelio
Estimated net worth: $30 million
The D’Amelio sisters started gaining popularity on TikTok around the same time as Addison Rae. Similarly, they began by posting dance videos to trending songs. The younger sister Charli is the second-highest earning TikTok personality after Addison, with Dixie taking the third spot. Thanks to their success, the sisters have signed with talent agencies, launched their podcasts, and built a music career. However, they have not shied away from controversy with their “Dinner with the D’Amelios” series.
Unfortunately, they’ve been known to exhibit “rude” behavior in this series. In fact, Charli lost over one million followers on TikTok in less than one day because of their attitude. Along with that, many followers were distraught when it was revealed that the sisters and other social media personalities were seen vacationing in the Bahamas during the COVID-19 pandemic instead of staying home as advised while cases in Los Angeles were rising. Whatever controversies they have been through, it seems they are still making money through the platform.
In early 2023, Charli hosted the 2023 Nickelodeon Kids Choice Awards. Additionally, the D’Amelio family launched a footwear brand in 2023. In late 2023, they also entered the food industry with the launch of Be Happy Snacks.
4) Loren Gray
Estimated net worth: $5 million
Loren joined TikTok when it was still Musical.ly – she was only in the 6th grade. However, after gaining a large following on the app, she started getting bullied and moved to LA to pursue her career. By February 2021, she had more than 51 million followers on TikTok and was the sixth most-followed person on the platform. She has also built quite an impressive music career, signing a record deal with Virgin Records in March 2018. She’s gone beyond that to launch a jewelry brand – &always. Forbes ranked her the fourth-highest TikTok star in 2020, thanks to her numerous sponsorship deals and merchandise.
Loren has also released her long-awaited debut album – Guilty – in 2023.
5) Josh Richards
Estimated net worth: $6 million
Josh liked to entertain people from a young age and had dreams of becoming an actor and musician. Even though he is only 21, he has been posting content on social media since 2010. His TikTok posts date back to March 2017, and his main account has gained over 14 million followers. He is most well-known for lip-syncing videos, comedic skits, and unique dance moves. He has also partnered with TalentX Entertainment, a management company representing social media’s biggest stars. Josh uses his platform to help raise awareness on causes focused on protecting the environment.
6) Michael Le
Estimated net worth: $4 million
Known as JustMaiko on social media, Michael is an American dancer, choreographer, and social media personality who started posting videos on TikTok back when it was still Musical.ly. He is best known for his dancing videos and tutorials on the platform in addition to his Web3 content. By July 2020, he had 34 million followers on TikTok and remained one of the platform’s most-followed male personalities. The same year, he and his friends formed the Shluv House to create content for various social media platforms.
He is also a brand ambassador for Bang energy drinks and sells his merchandise through the collective house.
In early 2023, Michael partnered with the gaming startup Liithos (launched by Days Gone creative director John Garvin and PlayStation veteran Michael Mumbauer) to promote their Web3 game Ashfall. He’s dedicated a lot of time and effort to his Web3 gaming ecosystem, Joystick throughout his online career. He built Joystick to help content creators in the gaming sphere find opportunities to monetize their content and increase online visibility.
In late 2023, Michael signed with the Creative Artists Agency (CAA) for representation.
7) Zach King
Estimated net worth: $13 million
Zach has been internet-famous for quite some time now. He is most known for his digitally edited videos which make it look like he’s doing magic. He started posting videos on YouTube in 2008, as well as on his website FinalCutKing.com where he offered training and tips about the editing software Final Cut Pro because he could not find tutorials for the software on the internet. In 2013, he started posting videos on Vine. When he published his first video to TikTok in 2016, he accumulated over 45 million followers, making him one of the most-followed individuals on the platform. In December 2019, he posted the most viewed TikTok video, which featured him riding a broomstick. The video received approximately 2 billion views.
8) Demi Bagby
Estimated net worth: $2-3 million
Demi is an American CrossFit athlete and bodybuilder who rose to fame across social media by inspiring people worldwide to maintain a healthy lifestyle. After suffering a freak accident in 2014, she was left paralyzed for three months, faced with the prospect of never being able to walk again. During her recovery period, she became fascinated with CrossFit and calisthenic athletics. After overcoming this life-changing event, she became an inspiration and was recognized as an established CrossFit athlete.
9) Spencer X
Estimated net worth: $3-5 million
Spencer Knight is a beatboxer and YouTube star who rose to fame on TikTok. He’s well-known for his fast-paced and smooth beatboxing and music tracks. He produces original tracks, produced tracks, and comedic tracks across social media platforms and has more than 38 million followers on TikTok. Since his rise to fame, he has collaborated with several famous artists like Alicia Keys and Sean Kingston.
10) Riyaz Aly
Estimated net worth: $2 million
Riyaz is a popular Indian TikTok star, fashion blogger, actor, and model. He is known for his lip-syncing videos and has more than 26 million followers on the platform he started his career in 2017 by posting videos on Instagram and later on TikTok. He currently lives in India with his family and is one of the most-followed personalities on TikTok. Since the start of his career, he has been featured in numerous popular Hindi and Punjabi music videos.
11) Awez Darbar
Estimated net worth – $2-5 million
Awez started his career when he joined YouTube. He’s a Mumbai-based dancer, choreographer, and influencer on social media. When he moved onto TikTok, his content went viral, and he was able to accumulate more than 20 million followers on the platform. Shortly after joining, he became one of the platform’s most-followed stars in India and worldwide.
Unfortunately, in early 2024, Awez Darbar had to leave the reality show Jhalak Dikhhla Jaa after he sustained a MLC Tear Grade 3 injury on his right leg during practice.
12&13) Gil & Jayden Croes
Estimated net worth: $6.3 million
The Croes brothers both have an active social media presence on various platforms. The Aruban natives are best known for their lip-sync comedy videos on TikTok and YouTube. Gil has over 28 million followers on TikTok, and Jayden has over 22.8 million. Their CroesBros YouTube channel is one of the most successful in Aruba, and all their videos have more than 34 million views.
14) Arishfa Khan
Estimated net worth – $50 million
Even before TikTok, Arishfa Khan had an acting career starting from a very early age. When she began her TikTok account, she grew to popularity by posting dancing videos, fashion videos, and lip-sync videos and has become one of the most-followed influencers on the platform. She’s also had success as a fashion blogger, and is beloved for her looks on social media.
15) Nisha Guragain
Estimated net worth – $1-3 million
Similar to Arishfa, Nisha is a social media personality and singer from Mumbai, India. She is best known for her lip-sync and fashion videos on TikTok as well as her Bollywood videos, which have received millions of views. She first became popular on the platform when she uploaded a lip-synch video to the platform to the song “Mujhe Yaad Hai Aata Teri Wo Nazrein Milana,” which got nearly 3 million likes. By July 2020, she had approximately 28 million followers on TikTok.
16) Baby Ariel
Estimated net worth – $6 million
Ariel Rebecca Martin is an American social media personality, singer, and actress who also produces videos on TikTok. She was recognized as one of the most influential people on the Internet by Times magazine in 2017. Much like many others on this list, she earned recognition on the platform even before it was known as TikTok. Through her success, she launched an anti-bullying campaign called #ArielMovement and was recognized by People magazine for supporting the #HackHarrassment initiative against internet trolls. She currently has over 34.7 million followers on TikTok and earns an estimated $32,000 per post.
17) Joe Albanese
Estimated net worth: $1.25 million
Similar to the other influencers on this list, Joe is a dancer best known for his work on social media, where he posts comedic videos as well as breakdancing videos and trending content. His content officially took off in 2019, and he has since risen to become one of the most successful stars on TikTok. In 2020, he joined the TikTok collaborative Sway House – with Anthony Reeves, Bryce Hall, and Josh Richards – where he makes content with fellow house members. He has more than 21.8 million TikTok followers.
He continues to grow his following by creating videos based on popular trends and putting his spin on them to make the videos funnier and more entertaining to watch. With his TikTok success, he has gotten the opportunity to meet many celebrities. He has partnered with several companies to produce sponsored content, including Arizona Ice Tea, Fashion Nova, Pacsun, Redbull, and more.
18) Avani Gregg
Estimated net worth: $3 million
Avani built her career on TikTok, where she created content related to beauty and makeup. Her first viral video on TikTok was a transformation into a Harley Quinn-style clown. This video prompted viewers to nickname her the “Clown Girl”. She joined the collective “The Hype House,” which also consists of Charli D’Amelio and Addison Rae. Her success earned her the Shorty Award for Tiktoker of the Year. What’s more, she was featured on Forbes’ “30 under 30” in the social media category in 2020.
19) Khabane Lame
Estimated net worth: $16-17 million
Khabane Lame (born March 9, 2000) is an Italian-based Senegalese TikToker. He rose to fame when his TikTok videos, in which he silently mocks overly complicated life hack videos, went viral in 2020. Lame was voted the second most popular TikToker by October 2, 2021.
After being fired, Lame began posting on TikTok during the COVID-19 pandemic. Early videos featured him dancing and playing video games, and they were primarily shot in Italian with Italian subtitles.
He surpassed Gianluca Vacchi as the most-followed Italian TikToker in April 2021 and Addison Rae as the second most-followed TikToker in July 2021. Lame appeared as a co-star in the announcement of a new player, Manuel Locatelli, by Juventus FC in August 2021. In 2022, Lame landed a role as a brand ambassador during the FIFA World Cup in Qatar. He currently has over 80 million followers on Instagram and over 162 million followers on TikTok – more than 3 times the population of the country he calls home.
In 2023, Khaby Lame premiered his short film, I am Khabane at the Taormina Film Festival in Italy.
20) Bella Poarch
Estimated net worth: $9 million
Bella Poarch is a Filipino-American singer and social media personality. She created the most liked video on TikTok on August 17, 2020, in which she lip-syncs to Millie B’s song “Soph Aspin Send.” Her debut single, “Build a Bitch,” was released in May 2021.
By August 30, 2021, she had over 80.1 million TikTok followers, making her the fourth most-followed person on the platform behind Charli D’Amelio, Khaby Lame, and Addison Rae. With over 50 million likes, she holds the record for the most-liked TikTok video. In 2021, she also signed a record deal with Warner Records. Forbes also featured her in their list of Top Creators’ Earnings in 2022.
21) Kimberly Loaiza
Estimated net worth: $15 million
Kimberly Loaiza is a YouTuber, influencer, and singer from Mexico. She debuted on December 2, 2016, and her YouTube channel had 100k subscribers in just one week. In 2019, she released her first single as a singer, “No Seas Celoso,” and in 2020, she released the hit “Me Perdiste,” which has received 20 million Spotify plays. The song was remixed in 2021 by Casper Magico and Lyanno.
She is the 11th most-followed TikTok user at the moment. In early 2023, Kimberly and JD Pantoja announced plans to release their final track together later in the year.
22) Jason Derulo
Estimated net worth: $16 million
Jason Derulo is a singer, songwriter, and dancer from the United States. He has sold over 30 million singles and has eleven Platinum singles since launching his solo recording career in 2009. In June 2020, Derulo and Jawsh 685’s “Savage Love (Laxed – Siren Beat)” went viral on TikTok, eventually reaching number one in the UK charts and becoming Derulo’s 5th number one hit in the country.
Derulo’s TikTok account is the platform’s 12th most-followed account. In March 2023, The Voice Australia recruited Derulo to be part of their 2023 judging panel.
23) Burak Ozdemir
Estimated net worth: $10-12 million
Burak Ozdemir is a Turkish chef and restaurateur. Cznburak is one of Turkey’s most popular TikTok stars, with 17.669 million followers on the platform. He’s also a social media sensation who rose to fame thanks to the TikTok lip-syncing app. Cznburak is famous not only on the lip-syncing app but also on Instagram. On TikTok, Cznburak’s username is @cznburak. Cznburak has worked on a number of commercials as a result of his massive social media following.
In February 2023, Burak pledged his support for victims of the earthquake in Turkey and appealed to fans to join him in his efforts.
24) BTS
Estimated net worth: $120-150 million
BTS is a South Korean boy band that was formed in 2010 and debuted in 2013 under the management of Big Hit Entertainment. After starting out as a hip-hop group, their musical style has evolved to include various genres. Jin, Suga, J-Hope, RM, Jimin, V, and Jungkook are part of a septet that co-writes and co-produces a lot of their own material.
The boy band recently announced a short hiatus to allow the members to complete their mandatory military service. J-Hope is planning to enlist later in 2023, with the rest to follow between now and 2025.
25) Domelipa (Dominik)
Estimated net worth: $1-5 million
Domelipa is a famous TikTok star, YouTuber, and social media influencer who was born on August 27, 2001, in Monterrey, Mexico.
By June 2021, she had more than 14 million Instagram followers, 3.8 million YouTube subscribers, 42 million TikTok fans, and over 1.2 million Twitter followers.
26) Brent Rivera
Estimated net worth: $6.5 million
Brent Austin Rivera is a YouTuber, social media personality, and actor from the United States. Rivera rose to fame on the now-defunct video-hosting platform Vine. He has since expanded his fan base to include Instagram, TikTok, and YouTube. He currently has 41 million followers on TikTok.
He’s the co-founder and CEO of Amp Studios, a content and talent incubator.
27) Dwayne Johnson
Estimated net worth: $800 million
Dwayne Douglas Johnson (born May 2, 1972) is an American actor, producer, businessman, and former professional wrestler best known as The Rock – his ring name.
His films have grossed more than $3.5 billion in North America and more than $10.5 billion worldwide, making him one of the highest-paid and highest-grossing actors in the world. He currently has over 41 million followers on TikTok.
In early 2023, Dwayne Johnson announced that a live-action remake of Disney’s Moana was in the works.
28) Younes Zarou
Estimated net worth: $3-4 million
Younes started his TikTok account (Youneszarou) in 2019. In a short period, he began to receive a large number of likes on his videos. He shares illusions, creative videos, and one-of-a-kind photography tutorials.
Before starting his TikTok account, he worked as a Trainee IT consultant. He now has over 38.6 million TikTok followers and 3.7 million Instagram followers. His videos are well-liked on a variety of other social media platforms. He also has a YouTube channel, which he began on May 7, 2021, and has amassed 69k subscribers. Beyond that, he has a separate TikTok account (Youneszar) for his German fans in addition to his global TikTok account. He also sells his merchandise online, and he is a self-taught photographer and video editor.
Earlier in 2023, Younes Zarou joined “Let’s Dance” – the popular dance competition on RTL.
29) Junya Gou
Estimated net worth: $1 million to $5 million
Junya Gou is a social media star and Instagram and TikTok personality from Japan. He has amassed a massive fan base on social media, earning him the title of one of the most popular social media stars. He currently has over 39 million followers on TikTok.
30) JoJo Siwa
Estimated net worth: $25-30 million
JoJo Siwa is an actress, singer, and YouTube personality from the United States. She is best known for her appearances on Dance Moms with her mother, Jessalynn Siwa, for two seasons and her singles “Boomerang” and “Kid in a Candy Store.” Siwa’s YouTube channel, “Its JoJo Siwa,” features daily videos of her life. She is currently featured on the popular TV show “Dancing with the Stars” as the first dancer to have a same-sex partner. In 2020, she was named on Time’s annual list of the world’s 100 most influential people. She currently has over 37 million followers on TikTok.
31) Kris Collins
Estimated net worth: $1 million
Kris Collins is a TikTok sensation from Canada who is known for her original comedy content. She is one of the most popular TikTok stars, with over 33.9 million followers on her account (kallmekris). Kris also runs the Kallmekris YouTube channel. By the year 2021, the channel had amassed nearly 2 million subscribers. She is also well-known on Instagram, where her official account, kallmekris 4, has 1.2 million followers. Her older sister, Jessica, is also a TikTok star. In 2022, Kris was also named one of YouTube’s most popular Canadian YouTube stars.
32) Rod Contreras
Estimated net worth: $1-5 million
Rod Contreras is a Mexican social media sensation who has amassed over 29 million followers on TikTok with his account (elrodcontreras), which he uses to post lip-syncs and dance videos. He was also nominated for the 2020 Kids’ Choice Awards Mexico as Favorite TikToker.
33) Selena Gomez
Estimated net worth: $800 million
Selena Gomez, born on July 22, 1992, in Grand Prairie, Texas, began her career in show business with a two-year stint on the children’s show Barney and Friends. After a few minor roles in films, Gomez appeared as a guest star on The Suite Life of Zack and Cody and Hannah Montana on the Disney Channel. She was cast as the lead in Wizards of Waverly Place in 2007, and her pop album Kiss & Tell was released in 2009. Spring Breakers, a 2013 film, Revival, a 2015 album with the single “Good for You,” and Rare, a 2020 album with the chart-topping hit “Lose You to Love Me,” are among her other projects. Gomez has also received praise for speaking out about her lupus diagnosis.
Selena currently has over 36 million followers on TikTok.
34) Carlos Feria
Estimated net worth: $1-5 million
Carlos Feria, a TikTok star, YouTuber, and social media influencer, was born in Colombia on November 2, 1996.
He has 2.1 million YouTube subscribers with an average of 1-2 million views on his videos. Similarly, he has 6 million Instagram followers with an average of 100-200,000 likes over and 33 million TikTok fans.
35) Indi Skovar
Estimated net worth: $0.5-1 million
Indi Skovar is a well-known TikToker, influencer, and internet celebrity from Ecuador who rose to prominence after posting videos on social media in which she pretended to be a robot. With over 23 million followers, she is currently one of the most well-known TikTok stars in her country.
36) Noah Beck
Estimated net worth: $5-7 million
Noah Timothy Beck is a well-known American social media personality who is best known for his TikTok content.
Beck began using TikTok while in quarantine during the COVID-19 pandemic in 2020. Within a month, his videos had gone viral. By January 2021, Beck had 27 million TikTok followers, 7.3 million Instagram followers, and 1.5 million YouTube subscribers. His content ranges from dances and skits to songs, movies, and TV show audio clips. He joined The Sway House in June 2020 after being contacted by member Blake Gray. Beck performs duets and collaborates with other social media stars there. TikTok also listed him as one of the top 10 breakout content creators of 2020.
37) Brianda Deyanara
Estimated net worth: $1-5 million
Brianda Deyanara is a TikTok creator from Mexico who is well-known for her lip-sync, dance, and comedy videos. She is also active on other social media platforms such as Instagram, YouTube, and others, where she has a sizable fan base.
Since 2017, she has been establishing herself in the social media world. She started her own TikTok account where she uploads fascinating videos that are entertaining to watch. Her approach to exposing herself to the TikTok world has received positive feedback. She currently has over 14.3 million followers on Instagram, with nearly 810.8 million total likes.
38) WigoFellas
Estimated net worth:$1-5 million
WigoFellas is a YouTuber and social media personality well-known for his prank videos, challenges, and other activities. He currently has 29 million followers on TikTok.
39) James Charles
Estimated net worth: $22 million
James Charles (born May 23, 1999) is a beauty YouTuber and makeup artist from the United States. He started a YouTube channel, posting makeup tutorials while working as a local makeup artist in Bethlehem, New York. After a tweet featuring his makeup went viral, he was named the first male brand ambassador for CoverGirl in 2016.
He currently has over 36 million followers on TikTok.
40) Chase Hudson
Estimated net worth: $3 million
Chase Hudson, also known as Lil Huddy or LilHuddy, is an American singer and actor best known for his relationship with Charli D’Amelio, co-founding the TikTok collective the Hype House, and popularizing the e-boy fashion style and subculture. According to Billboard, he is one of the top 10 music influencers on TikTok. He’s also been named one of the most influential people on the platform, with over 30 million followers. Paper also cited him as a key figure in the pop-punk revival of the 2020s.
41) Alina Kim
Estimated net worth: $1-2 million
Alina Kim is a lip-sync artist who gained fame after launching her verified TikTok account (homm9k). Her diverse set of performances on the platform have racked up over 339 million likes.
In May 2018, she made her first TikTok video. One of her earliest videos features her dressed as Stitch from the Disney film Lilo & Stitch. She’s also done a few TikToks while wearing a Naruto-inspired headband. She is a member of the YOLO HOUSE creator collective.
She currently has over 48 million followers on TikTok.
42) Darian Rojas
Estimated net worth: $500,000-800,000
Darian Rojas is a well-known Mexican model and Instagram star. She’s been in many videos. She is renowned for her stunning appearance, adorable smile, modeling poses, fashion sense, and amazing personality. She is one of TikTok’s most popular female content creators. She’s also made a name for herself with her comedy video clips, dancing videos, and lip-sync performances on TikTok (as far back as when it was still Musical.ly). She is also well-known for her captivating Instagram photos and videos. With over 29.2 million TikTok followers, she has a large fan base.
43) Savannah LaBrant
Estimated net worth: $3 million
Savannah Labrant is a fashion blogger, YouTuber, businesswoman, dancer, photographer, and social media star from California. She is the founder of the apparel-related e-commerce website “savlabrant.com.” She has a YouTube channel called “The LaBrant Fam” with over 13.1 million subscribers. This is in addition to her large fan base on TikTok, where she has over 29 million followers.
In 2023, Cupshe partnered with Savannah to launch a Mommy and Me holiday collection.
44) Kyle Thomas
Estimated net worth: $0.5-0.7 million
Kyle Thomas has loved acting and dancing since he was a child. He had always aspired to be well-known on social media. When he created a TikTok account, he set out to turn his dream into a reality. He is now one of the most popular TikTok celebrities in England. On TikTok, he goes by the name ‘Kylethomas,’ and he has over 15.3 million followers. His videos have also received 661.7 million likes. Kyle’s TikTok account is full of funny videos and personal vlogs. Teenagers make up the majority of his fans. Kyle is also an aspiring model, and he hopes to begin modeling soon. He also has an Instagram account under the same name with over 897,000 followers.
45) Anokhina Liza
Estimated net worth: $1 million
Anokhina is a Russian TikTok star, singer, content creator, and YouTuber known for her dance, comedic lip-sync, challenges, and collaboration content on her TikTok account, anokhinalz.
46) QPark
Estimated net worth: $1-5 million
QPark is a comedian, YouTube star, Instagrammer, and social media influencer who is Korean-American. He rose to fame by posting videos that make people laugh by exaggerating real-life situations and acting bizarrely in public places. QPark was born in South Korea and moved to the United States with his family at some point. He attended Yale University and began working as an investment banker after graduating with a degree in economics. He eventually left the corporate world and opened his own Korean BBQ restaurant. Despite the restaurant’s success, he was dissatisfied. He eventually sold the company and dedicated himself to social media full-time.
QPark began his online career on Vine, where he quickly rose to become one of the most popular stars on the app. After Vine was shut down in 2017, he successfully transitioned to Instagram where he now has over 2.8 million followers. He also posts his content on his YouTube channel, which he started in May 2007. He has amassed over four million subscribers on this YouTube channel over the years.
He currently has 29 million followers on TikTok.
47) Tuzelity
Estimated net worth: Unknown
Tuzelity is a Russian dancer and social media sensation who rose to fame thanks to his verified TikTok account, @tuzelitydance, in which he posts breakdancing performances and tutorials. He has over 13 million followers and 183.1 million likes on Instagram.
48) Kody Antle
Estimated net worth: $1-3 million
Kody Antle is an animal trainer who is best known as the son of Doc Antle, the head of Myrtle Beach Safari, and a prominent character in the Netflix docu-series “Tiger King.” Kody has earned the moniker “real-life Tarzan.” He works as an animal trainer and lives in South Carolina with his family.
Kody has become well-known as an animal trainer on social media as a result of his unusual lifestyle, Kody had over 4.4 million Instagram followers, 27.8 million TikTok followers, and 4,545 Twitter followers by September 2021. He doesn’t have an active YouTube channel or Facebook page. He rose to fame online after sharing photos and videos of tigers and other wild animals on Instagram and TikTok.
Since Kody was raised in the wildlife park and interacted with them as a child, he often refers to the animals as his family. Kody now works as a trainer at the wildlife park.
49) Andrie Carigo
Estimated net worth: $1 million
Andrie is a Filipino-born social media personality that is the founder of Flighthouse where he has more than 13 million followers on TikTok. He’s also well-known on Instagram under the same name, where his Flighthouse account has over 140,000 followers.
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50) Kira Kosarin
Estimated net worth: $4 million
Kira Nicole Kosarin is an actress and singer from the United States, best known for her role as Phoebe Thunderman in the Nickelodeon series The Thundermans. Her debut album, Off Brand, was released on April 10, 2019.
She currently has 28 million followers on TikTok. In March 2023, Nickelodeon reunited Kira with the rest of the cast of the hit live-action comedy “The Thundermans” in preparation for the release of a new movie “The Thundemans Return.”
51) Niana Guerrero
Estimated net worth: $1-3 million
Niana Jose Evidente Guerrero is a Filipino dancer, singer, and social media personality who was born on January 27, 2006. She is known for her dance videos with her brother Ranz Kyle.
She rose to fame on YouTube in 2017 for her “Despacito” dance cover, and she’s been doing dance covers ever since, most of them with her brother. She joined TikTok in November 2019, and she usually posts dance videos. She has 25 million followers on TikTok, making her the most popular TikTok personality in the Philippines.
52) Gordon Ramsay
Estimated net worth: $220 million
Gordon James Ramsay is a chef, restaurateur, television personality, and author from the United Kingdom. Ramsay founded Gordon Ramsay Restaurants, a global restaurant group, in 1997. Gordon Ramsay Restaurants has received a total of 16 Michelin stars. By 2004, Ramsay had established himself as one of the most well-known and influential chefs in the UK, thanks to his role in the British television miniseries, Boiling Point.
He joined TikTok, where he posts hilarious videos of himself reviewing other people’s cooking as well as videos of him and his daughter cooking at home.
He currently has 27 million followers on TikTok. When Gordon Ramsay recently shared a photo of his 6th child on social media, he created quite a stir among his fans who couldn’t get over how much his newborn son looks like him.
53) Topper Guild
Estimated net worth: $1-5 million
Topper is a TikTok star from the United States known for his lifestyle, comedy, and outlandish prank videos. In his TikTok videos, he frequently appears with his close friends. He also has a large following on Instagram, where he posts more lifestyle and comedy content. His TikTok page currently has over 25 million followers.
54) Kevin Hart
Estimated net worth: $450 million
Kevin Darnell Hart is an actor and stand-up comedian from the United States. Hart kick-started his career by winning several amateur comedy competitions in New England clubs, culminating in his first big break in 2001 when Judd Apatow cast him in a recurring role on the TV show Undeclared.
He currently has over 25.8 million followers on TikTok. Hart released season 2 of his comedic action series “Die Hart 2: Die Harter” later in 2023.
55) Faisal Shaikh
Estimated net worth: $2 million
Faisal Shaikh is an Indian social media star and model best known for his TikTok account – mr faisu 07 – which quickly grew to a following of around 19 million fans before being banned in July 2019. While he was still active on the platform, he created short comedy skits and lip-synced to well-known songs from India and worldwide. Mr Faisu was also the leader of “Team 07,” a group of influential TikTok stars who frequently collaborated with one another.
Faisal is also known for his Instagram account with the same name, where he has over 7.5 million followers. Here, he talks about fashion, fitness, and his love for animals and motorbikes.
56) JeanCarlo León
Estimated net worth: $1-5 million
JeanCarlo León, also known as Jashlem, is a Colombian social media personality, musician, YouTube star, and content creator who is best known for his TikTok account, jashlem. He’s also known for the music, vlogs, challenges, and collaboration videos he uploads to his YouTube channel, JeanCarlo León.
57) Lil Nas X
Estimated net worth: $9 million
Montero Lamar Hill, better known by his stage name Lil Nas X, is a rapper and singer from the United States. He rose to prominence after releasing his country rap single “Old Town Road,” which went viral in early 2019 before climbing international music charts and earning diamond certification by November of the same year.
Lil Nas X is the first openly LGBT Black artist to win a CMA award. In 2019, he was named one of the 25 most influential people on the Internet by Time, and in 2020, he was also featured in Forbes’ 30 Under 30 list.
He currently has over 25 million followers on TikTok. While his ratings took a hit after an unsavory joke about transitioning, his followers remain loyal to this TikTok star. In February 2023, Lil Nas X took the internet by storm with his single, “J Christ” – the first in what sounds like a series of gospel songs.
58) Larray
Estimated net worth: $1.8 million
Larri Merritt (born July 22, 1998) is an American YouTuber who goes by the moniker, Larray. He has a YouTube channel where he posts comedic videos, and he is a member of The Hype House, a TikTok collective. After gaining notoriety on Vine, he began uploading videos to YouTube after Vine went out of business.
He had over 6 million subscribers on his personal YouTube channel and approximately 12.8 million followers on his personal TikTok account before joining The Hype House in January 2020. In December 2019, he was nominated for the 9th Streamy Awards in the Breakout Creator category. Before Billboard’s Comedy, Digital Tracks chart was abolished in January 2020, his three novelty songs “First Place,” “Last Place,” and “Canceled” spent 42 weeks on the chart, with the former gaining over 41 million views on YouTube and ranking at number 13 on the 2018 year-end chart.
59) Lele Pons
Estimated net worth: $12 million
Eleonora Pons Maronese (born June 25, 1996) is a Venezuelan-American Internet celebrity, YouTuber, singer, and actress who goes by the stage name Lele Pons. She has her own Spotify-exclusive podcast, Best Kept Secrets with Lele Pons, and stars in The Secret Life of Lele Pons, a YouTube Original docuseries about her personal life.
Pons rose to fame on Vine before the service was shut down in 2016. She has since branched out, creating comedy sketches for YouTube, where she had over 17 million subscribers as of November 2020. Pons has acted in films, television shows, and music videos, releasing her own music and co-authoring a novel in 2016.
She currently has over 24.7 million followers on TikTok.
60) Virginia Sanhouse
Estimated net worth: $1-3 million
Virginia Stenhouse is a Venezuelan social media star best known for her TikTok account – virginiasanhouse – where she posts dance videos. She is most well-known for being a TikTok celebrity. Her content has earned her over 950,000 Instagram followers.
61) Tirullipa
Estimated net worth: Unreported
Everson Silva is a Brazilian comedian, actor, and musician who performs under the stage name Tirullipa. He is best known for his circus comedy and parody.
He currently has over 24.5 million followers on TikTok.
62) Sameeksha
Estimated net worth: $2-$5 million
Sameeksha Sud is an Indian television actress, a TikTok sensation, and a crowned muser. She’s appeared in a number of TV shows over the years. After years of acting in a variety of shows, the bored television actor decided to join Musical.ly in 2016. This was the start of her digital career, in which she created lip-sync videos based on popular movie and music clips. Sameeksha stated in an interview that creating these videos seemed enjoyable and straightforward to her, even though she had never considered social media as a career option.
In addition, the actor revealed that she used to make TikTok videos in between shots when she wasn’t as well-known. Sameeksha no longer appears in television shows. Instead, she focuses her time on making short videos with friends in which she sings, dances, and acts.
63) Oneya D’Amelio
Estimated net worth: $1-5 million
Oneya D’Amelio is a TikTok star and a 23-year-old social media star from Jackson, Mississippi. He is a content creator who is well-known for his angry reaction videos on TikTok and Instagram.
Oneya has over 14 million fans on his TikTok account – angry reactions – thanks to his comic reaction videos, which frequently feature a duet structure.
64) Dina Saeva
Estimated net worth: $1-5 million
Dina Saeva, also known as the “Queen of Russian TikTok” has over 22 million TikTok followers. She uploads new content to TikTok daily – including lip-syncing and comedy videos. She’s also active on Instagram, where has over 7.5 million followers who enjoy the photos from her latest photoshoots.
65) Jacob Sartorius
Estimated net worth: $3 million
Jacob Sartorius (born Rolf Jacob Sartorius) is an American singer and Internet personality who rose to prominence after posting lip-syncing videos on Musical.ly. In 2016, he released his debut single “Sweatshirt,” which charted on the Hot 100 in both the US and Canada.
He currently has over 24 million followers on TikTok.
66) Ayushieva Erzhena
Estimated net worth: Unreported
Ayushieva Erzhena is a 37.8 million-follower Russian TikToker. She started making TikTok videos in January 2020 and became famous six months later after joining XHouse. Erzhena’s videos mostly feature funny sketches and dance routines.
67) King Bach
Estimated net worth: $3 million
King Bach is a Canadian-American Internet personality, actor, composer, rapper, and comedian who rose to prominence on Vine’s now-defunct video-sharing platform. He amassed 11.3 million followers on Vine, making him the platform’s most famous platform popular user.
He has 20.8 million followers on TikTok.
68) Juan Camilo Neira
Estimated net worth: Unreported
Known online as Camilo, Juan Camilo Neira is a digital creator who posts videos about fitness, weightlifting, comedy skits, and lip-sync dialogues. He has over 750,000 fans on his TikTok account, juancamiloneira.
69) Papi Kunno
Estimated net worth: $1-5 million
Kunno Guillermo, also known as Papi Kunno or Kunno on social media, was born in Monterrey, Mexico, on May 8, 2000. As of September 2021, he had over 911,000 Twitter followers, 4.8 million Instagram followers, 22.8 million TikTok followers, 9,693 Facebook followers, and 654,000 YouTube subscribers.
Kunno first joined TikTok in 2019 when he started uploading videos to the platform. He continued to post regularly for the next few months, gradually gaining followers. He became famous after releasing the video “Caminata” in 2020, which featured a choreographed dance to a 4K song by El Alfa x Darell x Noriel.
70) Karol Sevilla
Estimated net worth: $4 million
Karol Sevilla is a Mexican-Argentine actress best known for her role as Luna Valente in the Disney Channel’s music-based family comedy TV series Soy Luna. She won the Kids’ Choice Awards Argentina in 2016 for her role in the Disney Channel television show Soy Luna. Karol made her acting debut in 2009 as Cecilia Nia in the Mexican drama TV series Mujeres asesinas [Killer Women].
Aside from acting, she is a talented author who published her first book, “I’m Karol Sevilla,” on April 26, 2017. Karol became a YouTuber on January 27, 2016, and is well-known on the social video site. Her channel has amassed over 350 million total views.
She also has over 23 million followers on TikTok.
71) MrBeast
Estimated net worth: $500 million
Jimmy Donaldson (born May 7, 1998) is an American YouTuber, businessman, and philanthropist better known online as MrBeast. He is credited with being the first to create a YouTube video genre focused on expensive stunts. He is also the founder of MrBeast Burger and the co-creator of Team Trees, an Arbor Day Foundation fundraiser that has raised over $23 million. Night Media, a talent management company based in Dallas, is in charge of the foundation’s management.
He has over 22.8 million followers on TikTok.
By January 2022, Forbes had ranked MrBeast the highest-earning YouTube creator. The team at Forbes also stated that his 2021 income would’ve earned him a spot at no.40 on the 2020 Forbes Celebrity 100 list. This ranking would’ve put him on the same level as Vin Diesel and Lewis Hamilton. Most recently, MrBeast has earned recognition for funding cataract surgery for 1,000 people and building 100 wells in Africa.
72) Daniel LaBelle
Estimated net worth: $8 million
Daniel LaBelle is a comedian and YouTuber who uploads short comedy videos.
On March 11, 2009, LaBelle launched his YouTube channel and began uploading the same day. He started regularly uploading on January 23, 2020, with the first video trying to pose little kids for a picture in a short comedic video. While he was uploading these videos, he gained some notoriety over time, amassing millions of views for many of them.
He currently has over 22.8 million followers on TikTok.
73) JD Pantoja
Estimated net worth: $3.5 million
Juan De Dios Pantoja is a YouTuber, Instagrammer, and TikToker star from Mexico. He is best known for his YouTube channel, which has 10.6 million subscribers, he signed a record deal with Universal Music Latino in early 2020, in collaboration with MPM Productions.
He currently has over 22.7 million followers on TikTok. In 2023, Kim Loaiza and JD Pantoja announced the end of their music collaboration, breaking the hearts of many fans. However, JD Pantoja’s magnetic online presence has continued to reel fans in since then, growing his following rapidly.
74) Karol G
Estimated net worth: $25 million
Carolina Giraldo Navarro (born February 14, 1991) is a Colombian singer and songwriter known professionally as KAROL G (stylized in all caps). She is best known for her reggaeton and Latin trap music, but she has also dabbled in reggae and sertaneja. She’s known on the reggaeton scene for being a strong female presence. She was nominated for several Billboard Latin Music Awards and Premios Lo Nuestro awards and won the Latin Grammy Award for Best New Artist in 2018.
She currently has over 22.2 million followers on TikTok. Karol G has attracted worldwide attention recently as the first woman to earn the top spot in the Billboard 200 with a Spanish album. Not only did she top the Billboard 200, but she also retained this coveted spot for 3 weeks straight. In recognition of her talent, she’s earned the title of Billboards 2024 Woman of the Year.
75) Larissa Manoela
Estimated net worth: $4-6 million
Larissa Manoela Taques Elias Santos is a Brazilian singer, actress, model, voice actress, writer, and entrepreneur. She began her acting career when she was four years old, playing Maria Joaquina in the children’s telenovela Carrossel.
She currently has over 22.4 million followers on TikTok.
76) Keemokazi
Estimated net worth: $1-2 million
Keemokazi is an actor, rapper, and Internet personality. He began his music and acting career in mid-2017. He started out on SoundCloud with another rapper named Ski Mask the Slump God. He also made several appearances on The Last Ship.
At the end of 2019, he created a TikTok account. His first TikTok videos earned him thousands of followers. He wasn’t doing it consistently at first, but after seeing many young people make a living off the platform, he decided to take it more seriously.
Within about 4 months, he had gained 4 million followers on the platform. He grew quickly because he was aware of what was popular and how to make people laugh.
He currently has over 21.9 million followers on TikTok.
77) Julia Menu Garcia
Estimated net worth: $1-5 million
Julia Menu Garcia is a luxury lifestyle influencer, TikTok star, model, and Youtuber based in Spain. She rose to fame thanks to her TikTok account. Julia is regarded as a famous influencer with over 10 million international followers. She has 940k+ subscribers on her popular YouTube channel, where she uploads fun challenges, vlogs, and pranks, among other things.
She is best known for her comedy video clips, dancing videos, and lip-sync performances on TikTok (as early as when the platform was still Musical.ly). Her social media presence is exploding at a breakneck speed. She is also well known for her captivating Instagram photos and videos.
She has over 21.9 million followers on TikTok.
78) Beauty Khan
Estimated net worth: $1-2 million
Beauty Khan is a TikTok star and social media personality from India who rose to prominence after posting short lip-sync comedy and dance videos on her TikTok account. She has 21.5 million TikTok followers and 1.6 million Instagram followers.
She began her career by posting videos on TikTok, where she quickly amassed a large fan base. Khan keeps her audience entertained by posting funny videos and glamorous pictures. She surpassed 13 million followers in just five months.
Khan rose to prominence primarily due to her dance video for the song “Maula Mere Maula Mere.” Here, she was praised for both her dancing and acting abilities. She’s also previously promoted MX player in her TikTok videos, and she’s in talks with a number of other brands for future videos.
79) Lauren Godwin
Estimated net worth: $1 million
Lauren Godwin has wanted to be in the spotlight since she was a child. Her dreams began to come true when she started making videos on TikTok back when it was still known as Musical.ly. Lauren rose to fame after her amusing videos started to gain attention on Musical.ly, getting over 1 billion likes.
Her TikTok account now has over 19 million followers, making her one of the verified users. Lauren creates comedy videos in which she portrays various zany characters. In 2016, she was also nominated for the Shorty Awards ‘Muser of the Year’ award. Lauren has over 984,000 subscribers on her YouTube channel, which she calls “Lauren Godwin.”
80) Mackenzie Ziegler
Estimated net worth: $3 million
Mackenzie Frances Ziegler (born June 4, 2004) is a singer, dancer, and actress from the United States. She rose to prominence as a child star after co-starring with her older sister, dancer, and actress Maddie Ziegler, on the Lifetime reality dance series, “Dance Moms,” for six years.
By August 2021, Ziegler had over 14 million Instagram followers, 21 million TikTok followers, 3 million YouTube subscribers, and 1 million Twitter followers.
81) Zoe LaVerne
Estimated net worth: $1 million
Zoe LaVerne is a social media personality who rose to fame by posting makeup videos, lip-sync videos, and dance videos to the video-sharing app Musical.ly as a verified star when she was in middle school.
On TikTok, she began posting lip-sync performances of her favorite songs. Zoe once made a comedy video mocking her own belly-dancing abilities. She began collaborating with other “musers” soon after, thus increasing her popularity on TikTok. Terin Sottile, a fellow muser, and Zoe once swapped TikTok accounts for a day. This stunt helped Zoe gain lots of attention on social media. She also uses TikTok to connect with her fans by posting vlogs.
She has over 21.5 million followers in TikTok. Zoe was always close to her mother, and it’s her mother who first encouraged her to share her videos online. Unfortunately, Zoe’s most loyal cheerleader was also battling cancer in the background, and her health rapidly declined in 2023. In November 2023, fans flocked to Zoe’s TikTok account to share condolences for the passing away of her mom.
82) Celinaspookyboo
Estimated net worth: $1.5 million
CelinaSpookyBoo is a name that almost all TikTokers are familiar with. She has amassed 20 million followers in a short period, and this number is rapidly increasing. She has accomplished this through her dedication and creativity.
She has become a well-known figure on TikTok due to her sleepwalking videos which have been well-received by her followers.
She is seen in these videos imitating a person who suffers from a sleep disorder and is prone to sleepwalking. While doing so, she ensures that her videos are worth watching by blabbering gibberish that causes the audience to burst out laughing.
She has over 21.6 million followers on TikTok.
83) Ondy Mikula
Estimated net worth: $1.5 million
Ondy Mikula is a famous TikTok star with over 2.1 million followers on TikTok and over 100 million hearts on the app. By the summer of 2019, he had become a vlogging sensation. He’s also captured worldwide attention as the most famous TikTok user in the Czech Republic and Slovakia.
84) Avneet Kaur
Estimated net worth: $3 million
Avneet Kaur is an actress, dancer, and model from India. Princess Jasmine in Aladdin – Naam Toh Suna Hoga and Charumati in Chandra Nandini are two of her most prominent on-screen roles.
She was ranked No. 11 in Chandigarh Times’ Most Desirable Women 2020 and No. 13 in The Times’ Most Desirable Women on Television 2020.
She has over 22.6 million TikTok followers. Towards the end of 2023, she shared exciting news about an upcoming project that her fans are waiting to hear more about.
85) Justin Bieber
Estimated net worth: $300 million
Justin Drew Bieber is a singer from Canada. He was discovered by American record executive Scooter Braun and signed with RBMG Records in 2008, quickly establishing himself as a teen idol with his debut seven-track EP My World (2009).
He has a massive social media presence on Instagram, YouTube, and now TikTok. On TikTok, he currently has over 22.7 million followers.
86) Priyanka Mongia
Estimated net worth: $1-3 million
Priyanka Mongia has over 22.8 million followers on TikTok. She is also a well-known Instagram model. She began posting her photos and videos on Instagram after the TikTok app was banned in India. Her content includes short videos such as lip-syncing, dancing, and comedy videos.
87) Marshmello
Estimated net worth: $50 million
Christopher Comstock, better known by his stage name Marshmello, is an electronic music producer and DJ from the United States. His songs “Silence,” “Wolves,” “Friends,” “Happier,” and “Alone” have been certified multi-platinum and have charted in the Top 30 of the Billboard Hot 100 in several countries. His musical style is groove-oriented, synth- and bass-heavy electronic dance music.
He has over 23.1 million followers on TikTok.
88) Stokes Twins
Estimated net worth: $10 million
Alan Stokes and Alex Stokes are twin Internet celebrities with 9 million subscribers on YouTube and 31 million followers on TikTok. They started making videos separately and then merged their fan bases into a single twins’ account.
89) Liza Koshy
Estimated net worth: $6 million
Elizabeth Shaila Koshy is an actress, television host, comedian, and YouTuber from the United States. She started her career on Vine in 2013 before moving on to YouTube.
Koshy was named “the fastest YouTube personality to reach 10 million subscribers” in 2017. As of 2021, her main YouTube channel had over 17 million subscribers and over 2 billion views. She has over 18 million Instagram followers, over 26 million TikTok followers, over 4 million Facebook fans, and over 2.8 million Twitter fans. Koshy was named on Time’s 2019 lists of the 25 Most Influential People on the Internet and the 100 Most Influential People in the world.
90) Jannat Zubair Rahmani
Estimated net worth: $3 million
Jannat Zubair Rahmani is an Indian film and television actress who primarily appears in Hindi-language movies and television shows.
She has over 28.3 million followers on TikTok.
91) Benji Krol
Estimated net worth: $1 million
Benji Krol, a 20-year-old TikTok star from Montreal, Canada, is one of the most popular TikTok stars in the United States, with more than 26.5 million followers.
He makes money by promoting products and brands on social media. More specifically, he promotes makeup masks, makeup products, and hotels, among other things.
92) Blackpink Official
Estimated net worth: $62 million
YG Entertainment’s Blackpink (Korean: commonly stylized as BLACKPINK or BLKPIK) is a South Korean girl group consisting of Jisoo, Jennie, Rosé, and Lisa. The band made their debut in August 2016 with the release of their single album, Square One.
The girl group has over 26.2 million followers on TikTok.
93) David Dobrik
Estimated net worth: $25 million
David Dobrik is a YouTuber, podcaster, and co-founder of the photography app Dispo. Before starting his vlog on his YouTube channel in 2015, he found early success on Vine’s video-sharing platform.
Dobrik is best known as the popular YouTube group The Vlog Squad, which frequently appears in his vlogs and consists of a rotating group of his friends. Dobrik’s vlog channel had 18.9 million subscribers and 8.2 billion views by February 2021. With 2.4 billion views in 2019, the channel was the fifth most popular creator channel on YouTube.
He currently has over 25.8 million followers on TikTok. More recently, he’s launched his own Pizza business, “Doughbrik’s.” He’s been on a YouTube hiatus for a while and sources attribute this break to him focusing his energy on Doughbrik’s.
94) TikTok_India
Estimated net worth: Unreported
ByteDance Ltd., a global technology company with a range of content platforms that inform, educate, entertain, and inspire people across languages, cultures, and geographies, operates TikTok India as its flagship product. The company employs over 60,000 people in over 125 cities around the world.
TikTok has offices in a number of Indian cities, including Mumbai, Delhi, and Bangalore, and employs over 1,000 people. Local employees for the TikTok team in India work across all critical business functions, including Operations, Marketing, Sales, User Growth, Legal, Finance, Public Policy, Trust & Safety, Partnerships & Alliances, Content Moderation, and Communications. The team in charge of content moderation covers 15 major Indian languages.
95) Tony Lopez
Estimated net worth: $2 million
Tony Lopez is a well-known TikTok star, social media influencer, YouTuber, content creator, Instagram personality, and entrepreneur from Las Vegas. With over 22 million followers on his official TikTok account, he is very well-known on the Internet for his amazing TikTok videos.
He is also known for posting duo dance and funny videos on his YouTube channel, which he shares with his brother. Lopez is a member of Hype House and has worked with several well-known TikTok celebrities, including Charli D’Amelio, Addison Rae, Chase Hadson, and others.
96) Kirya Kolesnikov
Estimated net worth: $1-5 million
Kirya is a TikToker and social media star from Russia who is best known for his eponymous YouTube channel. His parkour and freerunning vlogs have earned him lots of attention.
He currently has over 33.8 million followers on TikTok.
97) Billie Eillish
Estimated net worth: $53 million
Billie Eilish is an American singer-songwriter. She rose to prominence in 2015 with the release of her debut single “Ocean Eyes,” which was distributed by Darkroom, an Interscope Records subsidiary.
She has over 34.6 million followers on TikTok. Fans are eagerly anticipating the release of her new album.
98) Kristina Collins (KallmeKris)
Estimated net worth: $1 million
Now a popular TikTok comedian, hairdresser Kristina Collins quit her day job when the pandemic hit in 2020 to create content on TikTok. She was a hit on the platform, and by 2022 she had earned a reputation as TikTok’s most popular content creator with 48 million followers. Her videos range from comedy skits to hilarious takes on TikTok challenges.
99) Will Smith
Estimated net worth: $350 million
Will Smith’s reputation goes beyond his work as an actor to include his online presence, particularly on TikTok. He’s known for creating content with stunning visual effects, food prep tips, gym workout routines, and commentary on his TV and film roles.
In 2022, he posted a controversial video addressing the incident where he slapped fellow comedian and actor Chris Rock for making an off-color joke about Jada at the Oscars. While his popularity took a hit after this incident, Will Smith has since expressed his remorse and is slowly winning the hearts of his fans back.
100) Kylie Jenner
Estimated net worth: $700 million
Kylie Jenner hasn’t just made a name for herself as a reality TV star, and make-up brand owner. In addition to these creative pursuits, she’s cultivated an entertaining online persona on TikTok. Kylie’s videos frequently feature her cosmetics brand “Kylie Cosmetics” and family members Kim and Khloe Kardashian as well as Kris Jenner. Her fans also enjoy her lip-sync videos.
Conclusion:
TikTok has become one of the most popular social media platforms that have taken over the world. The platform’s unique ability to provide short-form content from genres like dance, comedy, and education has drawn people in, making the creators listed above some of the wealthiest in the industry. As we’ve seen above, many TikTok stars also have other platforms and ways to generate income to make them the highest-paid and most-followed creators on social media.
In order to partner with any of the influencers on this list, you need to produce content that appeals to them. If this is too much for you to handle on your own, then you can partner with PR professionals to turn your ideas into actual words.
PR agencies like Pressfarm help companies create newsworthy content to gain the attention of media professionals and influencers. They also go the extra mile by providing companies with access to their PR database of over 1 million journalists. Clients can filter through these journalists to find their perfect media match.
Pressfarm’s understanding of digital PR and marketing has also equipped them with what it takes to help brands capture media attention by helping them feature in relevant search results on multiple search engines. Partner with the experts at Pressfarm and start generating the publicity your brand deserves today.